At The Relations Group, we partnered with FastUK to raise awareness of the Foundation for Angelman Syndrome Therapeutics UK and its mission to cure Angelman Syndrome. Leveraging International Angelman Day as a timely media hook, we featured individuals with Angelman Syndrome as interview guests to create a powerful, personal connection. By engaging media outlets across the UK, we amplified the charity’s message, ensuring it reached and resonated with the widest possible audience.