​Human Rights Day is observed every year on 10 December to reaffirm the importance of human rights in re-building the world. The media is interested to talk about raising awareness about people's social, cultural, and physical rights and ensuring the welfare of everyone. 

Every year on the 5th December, International Volunteers Day raises awareness of the millions of people across the world who have been volunteering their time to help causes. Media has keen interest in topics to celebrate the importance of volunteers and their work, and to encourage governments around the world to support. Further, this year thanking and recognising the millions of extra people who have been on the frontline during the pandemic, providing crucial medical and community actions is under spotlight. Alongside this, there has been a mass realisation in the U.K. that people have been appreciating nature and spending more time outdoors leading to more people being interested in volunteering in nature.

​Christmas Jumper Day is an annual fundraising campaign in the UK and Ireland organised by charity Save the Children in the UK. After the last year's covid hit, this year the initiative is encouraged at a larger scale and the media will be keen to talk about it to spread awareness and raise funds for unprivileged kids. BBC and other renowned media houses welcome brands and non-profit organisations to share their views which will be presented by the expert to the target audience. 

​Unlike decorating Christmas trees in the front room, this festival, however, specifically focuses on living trees and the fact that they are vital to life on earth. It draws attention to how vital the trees and natural habitation are. For those you could spread the word especially the message to the new generation, this could be the perfect awareness campaign. 

​December is also known as 'Decembeard', a hair-raising campaign organised by Bowel Cancer UK, encouraging men to abandon their razors. With the increasing number of cases, it has drawn massive attention to promoting Bowel cancer awareness. The media would be keenly interested to talk about it. Various topics may include talking about early detection of the problem, symptoms, early treatment, how to avoid cancer and much more. 

​National Grief Awareness day is dedicated to raising awareness about how one can cope with grief, how one can help others cope, and ways to raise awareness and end the stigmas many people have about those that are grieving. After the pandemic, there is a rise in demand for content around this topic and hence, the media will be keen to discuss all the aspects related to grief, popular subjects include stages of grief, how to deal with the grief, how it affects the brain and work-life balance and so on. 

​International Animal Rights Day is celebrated by animal lovers around the world acknowledging and guarding animal rights and think of them as a companion rather than just pets. This year the theme is not limited to protecting animal rights, it extends to abstaining from all animal use which includes meat, leather, wool, milk and other products. This brings us to present some organisations on media to speak about it. The message needs to be focused on a wider audience including how to teach children and others to be kind to animals.