With many people unaware of the strong link between ADHD and disrupted sleep, symptoms are often misunderstood or mismanaged, impacting daily functioning and overall wellbeing. The Relations Group worked with Private Psychiatry to address this, positioning the brand as a trusted specialist in sleep medicine and neurodevelopmental disorders. Using Dr Bruna, an NHS psychiatrist, as a credible spokesperson, we delivered broadcast coverage that educated audiences on how sleep issues can exacerbate ADHD symptoms and the importance of accurate diagnosis and treatment. Through expert-led guidance and practical advice, the campaign encouraged listeners to seek professional support via www.privatepsychiatry.co.uk, reinforcing Private Psychiatry’s authority and expertise in this space.