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Latest News
Welcome to our latest news section! Stay up to date with our company's latest developments, industry insights, and team announcements here. Dive in to discover what's new.
How to Choose the Right Spokesperson
By Jessica Harding In PR, the right spokesperson can make the difference between a campaign that soars and one that sinks. You need...
3 days ago2 min read
Competition Campaigns - How We Can Make You a Winner
By Rory McGowan Competitions are a fantastic way to engage listeners and users with your product, but how do you know if it is right for...
Jul 212 min read
Seizing Coverage Opportunities - Which Stations Are Right For My Brand?
By Etholle Davies Broadcast Blind Spots When presented with coverage from a station you’ve never considered, or one you thought you’d...
Jul 83 min read
Making Sure Your At-Home Setup Is Ready for a Day of Media Coverage
By Mark Murphy In a post-COVID world, broadcast interviews are increasingly conducted remotely. This shift benefits broadcasters, who can...
Jun 182 min read
'A Face For Radio' – Leading and Engaging the Conversation in the Broadcast Space
What is ‘A Face For Radio’? For those of you who don’t know, the ‘A Face For Radio’ is our podcast that talks to presenters, producers...
Jun 52 min read
Benefits of Podcasting For My Brand
It's no secret that podcasting is an ever-growing market. Spotify alone had 675 million active podcast listeners in 2024 . Suggesting...
May 132 min read
Harnessing the Star Power: A Fresh Perspective on Celebrity Spokespeople in Broadcast PR
When crafting a broadcast PR campaign, the allure of celebrity endorsement often beckons with promises of heightened visibility and...
May 73 min read
The Power of Case Studies: Why They’re Essential for Securing Media Coverage
In the competitive world of media relations, standing out and making a compelling case for why your story deserves coverage can be...
Apr 283 min read
Breaking Into the News: How to Capture Broadcasters' Attention
Breaking Into the News: How to Capture Broadcasters' Attention Making your brand part of the news agenda involves both proactive and...
Apr 212 min read
Engaging Young People with Broadcast PR: Strategies for Success
One of the main issues that the media faces, generation after generation, is how to appeal to younger audiences. As new platforms and...
Apr 142 min read
Using Broadcast Media for Social Good
Leveraging Charity Partnerships for Maximum Impact In today’s world, organizations are increasingly aware of their social...
Apr 82 min read
The Importance of Choosing Stations Strategically
Why it's Crucial to Know the Importance of Choosing Stations Strategically When planning a broadcast PR campaign, there's no...
Apr 12 min read
Fostering an Always-on Broadcast Strategy
In today's ever-evolving media landscape, the role of Public Relations (PR) has taken on a new dimension, especially in the face of...
Mar 172 min read
Proactive and Reactive PR: Mastering Broadcast Strategies for Maximum Impact
In the dynamic world of broadcast PR, contributing to the news of the day is essential for maintaining brand relevance and visibility....
Mar 102 min read
Relatability and Case Studies: Unlocking Nationwide Coverage
How can incorporating regional news outlets into your broadcast PR strategy yield exceptional nationwide exposure? While national news...
Mar 32 min read
The Importance of Having B-Roll in Your Brand's Media Library
In the ever-evolving world of media and public relations, the importance of visual storytelling has never been greater. With the rise of...
Feb 253 min read
What Makes a Good Spokesperson for Broadcast Interviews?
In today's fast-paced media landscape, having an effective spokesperson is crucial for any company aiming to build and maintain a...
Feb 173 min read
The Importance of Timing in a Broadcast Campaign: A Comprehensive Guide
In the dynamic world of broadcast PR, timing is everything. The success of a broadcast campaign hinges not just on the quality of the...
Jan 283 min read
A Comprehensive Guide to Quality Podcast Production
A Comprehensive Guide to Podcast Production Podcast production is a detailed and intricate process that involves bringing a podcast from...
Dec 9, 20243 min read
Mastering Modern Media Training: Key Strategies for Effective Broadcast Communication.
Preparation is Key for Effective Broadcast Communication
Sep 4, 20242 min read
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