Plan International (UK) sought to raise the profile of their general election manifesto and key policy calls across local, regional, and national broadcast media. Our campaign focused on amplifying awareness of the critical issues outlined in their manifesto throughout the election period. Additionally, we highlighted the findings from the State of Girls’ Rights (SOGR) report to key decision-makers, driving support for the adoption and implementation of its recommendations. This strategic media outreach ensured Plan International’s priorities remained central to public and political discourse during a crucial time.